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Knowledge@Wharton- Adobe's Shift to the Cloud: Is This the Start of a Trend?
- Research Roundup: Foreign Diversification, Social Comparisons and Consumer Identity
- Wharton's 2013 Business Plan Competition: Health Care, Kids, Fashion and More
- As Crowdfunding Grows, the Rewards Increase -- but So Do the Risks
- Beth Comstock and GE: Imagining the Future
- Using Community Libraries to Create Social Change in Rural South Asia
- What Eyewear Startup Warby Parker Sees That Others Don't
- Productivity in the Modern Office: A Matter of Impact
- Fueling Growth in Uncertain Times
- Housing Has Bounced Back, but Capitol Hill Holds the Key to a Sustained Recovery
Chinese Checkers: The U.S. Jumps China on Trade
As China’s president visits the U.S., direct confrontations over currencies or trade will likely remain off the table. Still, there is new room for an escalation in skirmishes around the periphery.
With Jobs on Medical Leave, What’s Next for Apple?
How will Steve Jobs’ medical leave affect Apple’s future? Can he be replaced?
Posted in Knowledge@Wharton Today, Leadership and Change
Tagged Apple Inc., Steve Jobs, succession, Tim Cook
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Marketing Lessons from ‘The Man With the Golden Voice’
A viral video helped former radio announcer Ted Williams go from homeless to famous. What can his story teach marketers trying to create a stir about their products?
Posted in Knowledge@Wharton Today, Marketing
Tagged Culture, Kraft, New York Times, Ted Williams, viral marketing, YouTube
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